Just a launching point for a new thread... I'm sure the writer never thought of his work having to stand up to the scrutiny of a full statistical analysis. Many on this board had a statistics class at some point, what I remember most were the gambling references as one of the few ways to make the numbers relatable to the normal person (read degenerate). References to risk/reward treatments have been offered up previously as all contain a few chapters right up our collective alleys!

Two more for the list:

The Winner's Curse: Paradoxes and Anomalies of Economic Life

http://www.amazon.com/gp/product/0691019347/ref=oh_aui_detailpage_o03_s00?ie=UTF8&psc=1

and just published:

Misbehaving: The Making of Behavioral Economics

http://www.amazon.com/dp/0393080943/ref=rdr_ext_tmb